My degree course is called 'Writing fashion & Culture' which is fashion journalism based, with units including styling, visual merchandising, fashion analytics, fashion photography, fashion Pr, magazine design and buying, forecasting & trend analysis. The variety has kept me on my toes and extremely interested whilst learning and developing skills that are transferable throughout the areas. Having had a taster of all the areas it's also confirmed my passion for Fashion Pr that I will pursue as my chosen career path, which excites me hugely!
I thought i'd share the outcome of my styling project completed in my second year. Having done photography at A level, i've always enjoyed the way it allows you to express yourself and that the creativity is endless. As this project was completely open we were allowed to do exactly what wished. Without going into too much detail (my portfolio was lengthy), my initial inspiration came from Italian Vogues infamous and extremely controversial 'oil spill' shoot, if you're interested you can see it here. The location was key to this, as it's taken under the pier in my hometown(city) Brighton so I had personal attachments.
The idea was that we were to develop and create a fashion spread for a magazine of our choice, I chose Vogue as I felt it allowed me to be as experimental and daring as I wished. For me it wasn't about the clothes themselves, but the overall effect of mystery unravelling throughout the story, which was another reason for me picking Vogue.
Header: The glamorous calm after the storm
Connecting the unconnected
Model: One of my good friends Nadine Gilbert.
Styling, hair & makeup, photography and editing: done by myself.
Despite the lack of clothing (sorry Nadine!) and the sub zero winter temperature, we had a lot of fun shooting this :).
Love Zoey xo